The Sweet Taste of Progress

Over the past year or so, there have been several ad campaigns and movements aimed at the defamation of high fructose corn syrup. Sure, there have been TV spots here and there about the fact that high fructose corn syrup is about the same as sugar, nutritionally…but those commercials seem to get overtaken by the sheer mass of anti-convention agriculture material out there.
Well, the Center of Consumer Freedom (CCF) has something to say about the situation.
Yesterday, January 26th 2010, the CCF released a document stating their stance on the use of high fructose corn syrup. For individuals in the corn industry, it’s a breath of fresh air among constant attacks from any number of sources.
CCF’s statement wasn’t just a declaration of support; it offered references to well-reputed source such as the American Dietetic Association (ADA) and the American Medical Association (AMA). The ADA was even quoted saying “high fructose corn syrup…is nutritionally equivalent to sucrose [table sugar]. Once absorbed into the blood stream, the two sweeteners are indistinguishable.” The press release also stated that the AMA held a similar opinion.
J. Justin Wilson, a Senior Research Analyst for the Center for Consumer Freedom said, “When it comes to nutrition, a sugar is a sugar, period. Whether it is sugar from beets, cane, or corn, sugars used to sweeten foods and beverages have the same number of calories. The Sugar Association only cares about one thing: selling more sugar. And if it means playing confusing word games to do it; it appears they’ll be comfortable creating that confusion for the consumer.”
What does this bode for agriculture? For one, it means that thousands of unrepresented farmers across America do have friends. In the last few years, these hard-working individuals have faced the usual hardships of their occupation, in addition to disdain and negative mythology generated by so many adversaries. This also means that agriculture may start seeing some support blossom from formerly-unsure consumers. At least, that’s what we can hope for.

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